Miami, FL – June 30, 2015 – Univision and Mundo Lanugo, LLC announced today that Univision’s top-rated morning show, Despierta America, will introduce Mundo Lanugo in special forty-five-second animated interstitials, broadcast throughout July, 2015. Despierta America is the #1 morning show with more Hispanic Adult 18-49 viewers than the combined audience of ABC’s “Good Morning America,” “CBS This Morning” and NBC’s “The Today Show.”* Among Adults 18-49 in Los Angeles, Despierta America ranks #1 among network morning news shows, regardless of language.**
Lanugo is the first Latino de Corazón lifestyle and entertainment brand that, through fun and authentic stories, inspires children to maintain their Latin culture while building the child’s self-esteem and identity. “After three years of hard work and passion, I am very excited to see these characters come to life to celebrate our Latino culture and to awaken an authentic interest from our children to learn about their heritage,” said Carla Curiel, Co-Founder and Mamá Pata for Lanugo, LLC.
Lanugo, LLC is bringing the adorable world of Mundo Lanugo characters to television, targeting kids 3-5. This great new preschool property is a journey of discovery of the characters’ Hispanic roots and traditions filled with music, games, art, literature and family values. More specifically, the animations shorts to be broadcasted by Univision are centered on teaching values through our Latino idioms.